Brand Collaboration — A First For Petzl
Petzl is teaming up with Picture Organic Clothing for its first-ever collaboration with another brand. Working with Picture was a natural choice. When it comes to sustainability, Picture is a recognized leader in the outdoor apparel industry, making this partnership a natural fit. Their message resonates strongly with a passionate and committed customer base. Together, our goal is to create compelling products that seamlessly combine environmental commitment with the technical expertise that defines both of our brands.
An Exclusive and Eco-Conscious Collection
Stylish and technical, this capsule collection features four pieces in the signature colors of this collaboration:
- T-shirt made from 100% organic cotton that reimagines a wardrobe staple with a premium, minimalist approach
- A hat made from 96% recycled nylon sourced from fishing nets and 4% elastane, for a technical everyday essential
- The ultra-lightweight and compact SWIFT LT headlamp, made with 50% recycled or biosourced materials, revisited with colors to match the collection
- A backpack made from 100% recycled nylon sourced from fishing nets and using rope scraps from our Petzl production sites, along with leftover waterproof jacket fabric recovered by Picture
Developed specifically for the collaboration, this backpack illustrates our shared eco-conscious approach — it's a prime example of how industrial materials can be upcycled and give a new life.
A Limited-Edition International Release
Officially launched on May 22, 2026, only a few hundred units were produced for the collection. Distribution has been highly selective. The collection is available through a carefully selected network of specialty retailers across Europe and North America.
A Nonprofit Project to Help Protect Nature's Playground
What gives this collaboration meaning is our shared commitment to promoting a more responsible approach to outdoor sports. That's why we chose to make this a strictly nonprofit collection, with all proceeds donated directly to Protect Our Winters (POW), an environmental nonprofit dedicated to protecting mountain environments through climate advocacy, education, and action.
We're excited to share that the strong support surrounding this launch raised a €10,000 donation for the organization.
Want to learn more about this collaboration? Visit the official project page to discover the story behind the project.
